Jakarta, May 22, 2025 – The world of public relations is growing rapidly along with the advancement of digital technology. Realizing the urgency of the importance of creativity in this profession, the Public Relations Organization (PRO) Fikom Untar held Humas Day 2025 with the theme “OPTIMAL: Optimizing Digital Public Relations Creativity” at Graha Swara, 8th Floor, Building M, Tarumanagara University.
This annual event is a learning space as well as an inspiration for students who are preparing themselves to enter the world of public relations. In collaboration with ecoCare Group Company, Humas Day 2025 presents Communication Marketing Manager of ecoCare Group Company Faizal Ranuwirna as the main speaker who thoroughly discusses how creativity can be a valuable asset in building communication and public relations strategies in the digital era.
“As public relations, we are not only message deliverers, but also creators of experiences. Creativity is the main fuel,” said Faizal in a talk show session hosted by Audrey Regina as moderator. The talk show was interactive with a question and answer session that sparked the enthusiasm of the participants.
The Chief Executive Kamila Fikrianti Putri said that this event was held as a form of commitment from PRO Fikom Untar in providing a growing space for students to explore their potential and readiness to face the challenges of the public relations industry.
With the presence of Humas Day 2025, PRO Fikom Untar hopes that participants can understand the importance of creative and innovative thinking as provisions to become adaptive and relevant public relations practitioners in the midst of the fast pace of the times (MN).